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Katie Douglass

Creative Strategist

Dallas, TX, USA

Expert Bio

In 2023, Katie Douglass launched Douglass SPLY Co, a fractional CMO agency. Her true talent is putting out fires and preventing distracting squirrels from derailing strategic goals. A snapshot of her background includes: NFL · Olympic Movement · Intercollegiate Athletics Marketing · Revenue · Operations · Team Building Private Sector · Public Institution · City Government · Non-Profit Domestic · International · Stadiums · On a Mountain AREAS OF EXPERTISE Cross-Functional Executive Leadership & Management Strategic Planning Operational Alignment Team Building & Mentorship Marketing: Digital Content Product Release/Launch Experiential Marketing Collateral Materials and Merchandise Customer Experience Community Engagement Revenue: Sales & Sponsorship Revenue Onsite Activations Perceived vs Tangible ROI Communications: Formats & Platforms Engagement Metrics Proactive vs Reactive


About my sessions:

  • Your sessions are all about what you want to achieve.

  • My promise is to provide open and honest feedback but in a positive and constructive manner.

  • The more focused, the more productive.

  • This is a safe place to fail and get better as a result.


Topics

ideation

innovation

problem solving

feedback

visioning

achievable goals


Languages

English

Experience

Not For Profit

Fort Worth Chamber


D1 College Athletics

University of Texas at San Antonio (UTSA)


Sports & Entertainment

EXOS, Kansas City Chiefs, New England Patriots, NFL League Office, NFL Players Association


International Sport

Chicago 2016 Olympic Bid Committee, 2010 Vancouver Winter Olympic Games


Education

Master in Education

Boston University

Counseling & Sport Psychology


Bachelor of Arts

Bryn Mawr College

Russian

May 2000


Licenses & Certifications

NFL Business Management & Entrepreneurial Program

Northwestern University, Kellogg School of Management


NFL Athlete Professional Development Certification

Aresty Institute of Executive Education, The Wharton School, University of Pennsylvania


Social Media Accounts


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Starting at

$

135

for 45 minutes

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0

Schedule