Jennifer Watson

HR Transformation Coach & Leadership Advisor - Retail, Tech, Startups

Nashville, TN, USA


human resources

executive women


saas startups


employee relations

Expert Bio

Welcome! I’m Jennifer Watson, your go-to expert in the dynamic world of Human Resources and a dedicated coach for ambitious executive women. With over a decade of rich experience, I've journeyed from being a passionate recruiter at a Fortune 91 retailer to the impactful role of VP of HR in a buzzing tech startup. This path has not just been a career; it's been a profound learning experience, allowing me to master the intricacies of employee relations, difficult conversations, and leadership development. In the realm of HR, my expertise is extensive. I thrive in SaaS startups, where I shape the very foundation of HR departments - think cutting-edge recruitment processes, applicant tracking systems, and creating cultures that resonate with core values. But it's not just about setting up systems; it's about revamping and reinvigorating the HR landscape to align with the ever-evolving business needs. But there's more to my story. As a coach, I'm deeply committed to empowering executive women. We're not just talking about reaching those five-year goals – we're talking about smashing them in half the time. How? By leveraging my own experiences and insights, I guide women through the nuances of career clarity, confidence building, and leadership skills. It’s about breaking barriers, overcoming self-doubt, and prioritizing what truly matters. My approach is unique. I blend practical HR wisdom with empathetic, results-driven coaching. Whether it's helping a startup redefine its HR strategy or coaching a professional woman to reach the zenith of her career, I bring a mix of passion, expertise, and a touch of creativity to the table. So, if you're a business looking to transform your HR landscape or an executive woman ready to leap towards your goals, let's connect. Together, we can chart a path to success that is not just effective but also fulfilling and aligned with your values.



Dollar General

May 2013 - Jan 2015

Regional HR Manager

Dollar General

Jan 2015 - Aug 2016

Sr. HR Manager

Dollar General

Aug 2016 - May 2017

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Director- Human Resources, Stores

Dollar General

May 2017 - May 2018

Director - Employee Relations

Dollar General

May 2018 - Apr 2021

Director - Human Resources, Supply Chain

Dollar General

Apr 2021 - May 2022

Vice President, Human Resources

Vertical SaaS Startup, Series A

May 2022 - Dec 2023



Virginia Polytechnic Institue and State University


Aug 2005 - Jun 2009


Lipscomb University

Education Administration

Aug 2009 - May 2011

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