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Christa Cotton

Entrepreneur & Small Business Yoda

New Orleans, LA, USA

Topics

Marketing

Advertising

growth

small business

scaling

fundraising


Expert Bio

There are spirits and then there’s spirit, and Christa Cotton embodies both. A native of Leesburg, Georgia, Christa moved to New Orleans after helping her parents open Thirteenth Colony Distilleries, Georgia's first legal distillery since Prohibition, while in college at Auburn University. After a stint in advertising, Christa started her own company and purchased the El Guapo trademark in 2017. Specializing in zero-proof bitters, El Guapo has expanded into syrups and mixers and is Women’s Business Enterprise National Council (WBENC) certified. Christa is a 7x Good Food Award winner, LEE Initiative mentor, Les Dames d'Escoffier Legacy Award: Fine Spirits recipient, and a Fellow in both the Tory Burch Foundation and the James Beard Foundation. She’s successfully raised seven figures in investment capital and relocated from 1,800 square feet to a 32,000 square foot production facility & warehouse in Mid-City. She’s been featured in Southern Living, Forbes, Garden & Gun, Martha Stewart and Fedex Small Business national ad campaigns. She lives in a pink 1902 double shotgun with her 5-year old, Flora, life partner, Brian and Bernese Mountain Dog, Archie Manning. It’s a vibe & she is busy.


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